The brief:

• Produce a website to promote and act as a fund raising portal for the teams Atlantic Challenge.
• Ensure that the website has a CMS to enable the team members to update their blog.
• The website needs to be future proof to enable tracking and updates whilst they are racing.

The solution:

• Understand the customers requirements from the website.
• Produce conceptual designs in Photoshop.
• Developed custom wordpress theme.
• Developed a solution to provide tracking and blog integration when they are racing.

The No Easy Way Out team required a website to promote sponsorship and provide updates to supporters whilst they are rowing across the Atlantic Ocean in late 2011. The website was designed in partnership with the client to ensure that they got exactly what they wanted.